Colour

Each product takes one swatch from the primaries palette as its base tint and another as its complimentary colour. You can copy any swatch value to your clipboard by clicking it.

  1. Hex
    #00AEC7
    RGB
    0,174,199
    CMYK
    84,0,18,0
    PMS
    3125 C
  2. Hex
    #3EC3D5
    RGB
    62,195,213
    CMYK
    67,0,14,0
    PMS
    75%
  3. Hex
    #7ED6E3
    RGB
    126,214,227
    CMYK
    55,0,11,0
    PMS
    50%
  4. Hex
    #BFEBF1
    RGB
    191,235,241
    CMYK
    33,0,6,0
    PMS
    25%
  5. Hex
    #F78B42
    RGB
    247,139,66
    CMYK
    0,51,77,0
    PMS
    1575 C
  6. Hex
    #F7AC6F
    RGB
    247,172,111
    CMYK
    0,40,60,0
    PMS
    75%
  7. Hex
    #FAC7A3
    RGB
    250,199,163
    CMYK
    0,28,38,0
    PMS
    50%
  8. Hex
    #FDE2CD
    RGB
    253,226,205
    CMYK
    0,15,21,0
    PMS
    25%
  9. Hex
    #002126
    RGB
    0,33,38
    CMYK
    91,0,24,90
    PMS
    5463 C
  10. Hex
    #3F585C
    RGB
    63,88,92
    CMYK
    42,0,8,75
    PMS
    75%
  11. Hex
    #7F9092
    RGB
    127,144,146
    CMYK
    24,0,6,55
    PMS
    50%
  12. Hex
    #BFC7C9
    RGB
    191,199,201
    CMYK
    8,0,2,28
    PMS
    25%
  1. Hex
    #6F50F9
    RGB
    111,80,249
    CMYK
    66,66,0,0
    PMS
    2725 C
  2. Hex
    #947CFB
    RGB
    148,124,251
    CMYK
    60,60,0,0
    PMS
    75%
  3. Hex
    #B7A8FC
    RGB
    183,168,252
    CMYK
    38,38,0,0
    PMS
    50%
  4. Hex
    #DBD4FE
    RGB
    219,212,254
    CMYK
    18,18,0,0
    PMS
    25%
  5. Hex
    #FFCA00
    RGB
    255,202,0
    CMYK
    0,28,87,0
    PMS
    136 C
  6. Hex
    #FFD740
    RGB
    255,215,64
    CMYK
    0,24,71,0
    PMS
    75%
  7. Hex
    #FFE580
    RGB
    255,229,128
    CMYK
    0,12,50,0
    PMS
    50%
  8. Hex
    #FFF2BF
    RGB
    255,242,191
    CMYK
    0,5,26,0
    PMS
    25%
  9. Hex
    #161031
    RGB
    22,16,49
    CMYK
    75,68,0,90
    PMS
    276 C
  10. Hex
    #514C65
    RGB
    81,76,101
    PMS
    75%
  11. Hex
    #8B8898
    RGB
    139,136,152
    PMS
    50%
  12. Hex
    #C5C4CC
    RGB
    197,196,204
    PMS
    25%
  1. Hex
    #F78B42
    RGB
    247,139,66
    CMYK
    0,51,77,0
    PMS
    1575 C
  2. Hex
    #F7AC6F
    RGB
    247,172,111
    CMYK
    0,40,60,0
    PMS
    75%
  3. Hex
    #FAC7A3
    RGB
    250,199,163
    CMYK
    0,28,38,0
    PMS
    50%
  4. Hex
    #FDE2CD
    RGB
    253,226,205
    CMYK
    0,15,21,0
    PMS
    25%
  5. Hex
    #3C78FB
    RGB
    60,120,251
    CMYK
    90,48,0,0
    PMS
    285 C
  6. Hex
    #4491FD
    RGB
    68,145,253
    CMYK
    82,30,0,0
    PMS
    75%
  7. Hex
    #82B6FD
    RGB
    130,182,253
    CMYK
    60,22,4,0
    PMS
    50%
  8. Hex
    #C1DBFE
    RGB
    193,219,254
    CMYK
    30,8,4,0
    PMS
    25%
  9. Hex
    #311B05
    RGB
    49,27,5
    CMYK
    0,62,80,90
  10. Hex
    #655544
    RGB
    101,85,68
    CMYK
    40,40,0,70
    PMS
    75%
  11. Hex
    #988D82
    RGB
    152,141,130
    CMYK
    25,25,0,45
    PMS
    50%
  12. Hex
    #CCC6C1
    RGB
    204,198,193
    CMYK
    10,10,0,25
    PMS
    25%
  1. Hex
    #FC5C5C
    RGB
    252,92,92
    CMYK
    0,70,58,0
    PMS
    178 C
  2. Hex
    #F1887D
    RGB
    241,136,125
    CMYK
    0,58,44,0
    PMS
    75%
  3. Hex
    #F5A8A3
    RGB
    245,168,163
    CMYK
    0,44,29,0
    PMS
    50%
  4. Hex
    #FAD1CE
    RGB
    250,209,206
    CMYK
    0,25,15,0
    PMS
    25%
  5. Hex
    #3C78FB
    RGB
    60,120,251
    CMYK
    90,48,0,0
    PMS
    285 C
  6. Hex
    #4491FD
    RGB
    68,145,253
    CMYK
    82,30,0,0
    PMS
    75%
  7. Hex
    #82B6FD
    RGB
    130,182,253
    CMYK
    60,22,4,0
    PMS
    50%
  8. Hex
    #C1DBFE
    RGB
    193,219,254
    CMYK
    30,8,4,0
    PMS
    25%
  9. Hex
    #190909
    RGB
    25,9,9
    CMYK
    0,76,54,90
    PMS
    2449 C
  10. Hex
    #654D4D
    RGB
    101,77,77
    PMS
    75%
  11. Hex
    #988888
    RGB
    152,136,136
    PMS
    50%
  12. Hex
    #CCC4C4
    RGB
    204,196,196
    PMS
    25%

Dynamic tinting

Mixing white into the primary and complimentary tints produces the extended palette. A dynamically generated neutral (tertiary) scale is the result of mixing the primary tint into black.

The tertiary scale should only be used in software or when a product is being marketed in isolation. In cross-product marketing or any other situation, use true black (#000).

Primaries

HealthShare's base palette is bright and warm; contrasting typical branding of health organisations. We use a suite of eight vibrant primaries which are relatively equidistant from one another on the colour spectrum.

  1. Hex
    #00AEC7
    RGB
    0,174,199
    CMYK
    84,0,18,0
    PMS
    3125 C
  2. Hex
    #3C78FB
    RGB
    60,120,251
    CMYK
    90,48,0,0
    PMS
    285 C
  3. Hex
    #6F50F9
    RGB
    111,80,249
    CMYK
    66,66,0,0
    PMS
    2725 C
  4. Hex
    #FF53C4
    RGB
    255,83,196
    CMYK
    6,70,0,0
    PMS
    232 C
  5. Hex
    #FC5C5C
    RGB
    252,92,92
    CMYK
    0,70,58,0
    PMS
    178 C
  6. Hex
    #F78B42
    RGB
    247,139,66
    CMYK
    0,51,77,0
    PMS
    1575 C
  7. Hex
    #FFCA00
    RGB
    255,202,0
    CMYK
    0,28,87,0
    PMS
    136 C
  8. Hex
    #20BF55
    RGB
    32,191,85
    CMYK
    81,0,92,0
    PMS
    354 C